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The real kings and queens of noni
Noni has an incredible pedigree. It's no wonder others try to imitate!
To read Morinda's official response to one of our competitors' heinous claims, click here.
Over 22 years ago, I was shown pure noni juice for the first time. John Wadsworth and Stephen Story showed it to me as an introduction to a product idea they had. Later, John and Stephen met Kerry and Kim Asay. Those meetings led to the eventual creation of Tahitian Noni Juice and the Founding of Morinda. There were five of us then: the original founders of Morinda. I emphasize the number five, because sometimes memories play tricks with us, and sometimes people forget all the others that were involved as the company was founded and began to grow.
Actually, beyond the original five founders, there were countless others: managers, staff and IPC leaders, all who can claim a portion of the credit for the success of Tahitian Noni Juice and Morinda. And I suppose everyone who worked tirelessly in those days could claim to be the "king," or "queen" of noni.
Today, 22 years later, the original five founders are no longer together. John and Kim left in late 2015 (I have nothing to say about that). Stephen is in semi-retirement, but remains a member of the Board of Directors, and is still a shareholder of Morinda. Kerry remains as CEO and I remain as Chief Marketing Officer.
There are many hundreds of IPCs who were with us in the beginning (we call them the four-digit leaders because their ID numbers are four digits), and remain loyal, true and committed to Morinda and Tahitian Noni Juice. Of all the staff who began those early years, there are very few who are still among our ranks.
The world has changed so much in those 22 years. Many of our original amazing leaders have passed away, sadly, leaving a great void in our hearts. One thing that has never changed, however, is Tahitian Noni Juice.
In the earliest days of Morinda, we developed an ad campaign that appeared in USA Today: full page, full color. The tagline stated:
"We are Driving our Competitors Crazy!" For 22 years, we have been driving people crazy with Tahitian Noni Juice. Our files are literally full of products that have come along in those years to take their shot at TNJ. The come, they go. The latest product comes from our former partners, and amazingly it comes with the claim that one bottle of their juice has more benefit than 13 bottles of TNJ.
Anyone who has consumed and received the benefits from Tahitian Noni Juice knows this claim is far-fetched and absurd. To think that drinking one bottle of their product would give you more benefit than drinking 13 bottles of TNJ? Nuts.
The world knows about noni because of Morinda, and because of Tahitian Noni Juice. Sometime, when you have a minute, review the volumes of scientific data that has been produced on TNJ over the years. Articles published in peer reviewed academic journals, clinical trials, research studies, patents along with thousands and thousands of testimonials. This is why we drive competitors crazy. They have a PowerPoint slide.
I've raised glasses of Tahitian Noni Juice with IPCs and members of the Morinda Family on every continent in the world, and I raise my glass with you all today. Tahitian Noni Juice has blessed my life, it has blessed millions of other lives, and it will yet bless millions of lives. Thanks and gratitude goes to everyone who contributed to its discovery, formula, manufacture, marketing, sales, operations, sharing and building these many years. We are all kings and queens of Noni!