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Keep track of important Morinda events, news, etc.David Vanderveen named new COO of Noni by NewAge
LAGUNA BEACH, Calif.-January 27, 2020-At Leadership Circle, an event for invited guests and leaders in the Noni by NewAge division, NewAge CEO Brent Willis announced a sterling addition to the Noni executive team: David Vanderveen.
As chief operations officer, Vanderveen will be responsible to oversee growth and expansion in the direct-to-consumer division of NewAge.
"It's a pleasure to be a new member of the NewAge team, and be a part of supporting Brent Willis's vision for how we can all bring direct selling out of the past and into a bolder future."
Vanderveen has been an accomplished industry leader in the direct selling industry for over 20 years. He was the founder and chief executive officer of XS Energy, a portfolio of energy drinks and sports nutrition products, which he sold to Amway in 2015. Under Vanderveen's leadership, XS Energy became Amway's fastest-growing brand worldwide with annual sales of almost $500 million. Since the sale of XS Energy, he has been operating as a senior executive within Amway leading the expansion of the brand to more than 60 countries.
Most recently Mr. Vanderveen joined the board of RX3 Ventures and is an investor together with Byron Roth and Nathan Raabe from Roth Capital, and Aaron Rodgers, quarterback of the Green Bay Packers.
Vanderveen is also a leading social media presence and influencer in the direct selling industry. He is known and respected worldwide.
"Noni by NewAge is the next logical step for me, to build on my success with XS Energy, Amway, and my work with RX3 Ventures. I have a shared vision with Brent Willis and his team on how digital and social commerce platforms will transform brand building, and I intend to support the building of NewAge into one of the pre-eminent omni-channel businesses worldwide."
"We are incredibly excited to have Dave join NewAge," Willis said. "His reputation speaks for itself. His track record of successfully driving transformative organic growth is unparalleled, along with his knowledge of how to convert traditional direct selling into experiential marketing machines."
Vanderveen will bring his expansive knowledge and unique direct-selling expertise to a company with its own reputation for embracing innovation, cultivating success and inspiring healthy lifestyles. Noni by NewAge is dedicated to making the world a better place through the power of paradise. With a portfolio of products based on noni-the peerless superfruit found in abundance on the islands of Tahiti-Noni by NewAge has been transforming lives for decades. Vanderveen and noni are the perfect pair.
"I think we have a great opportunity here at Noni by NewAge to transform our business so that we can create total experiences across our products," Vanderveen said, "how people buy them, how they enhance communities and how people earn income so that we won't be able to keep folks away."
He added, "I wish to thank Brent Willis and the entire leadership team at NewAge, and the amazing, hard-working and talented independent product consultants at Noni. I'm very excited about what we can create together."
Find David Vanderveen on Social Media
https://instagram.com/daveed58
https://www.facebook.com/davevanderveen
https://twitter.com/Davidvanderveen






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