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Hosting a Discovery Party with Venus Escumbise
Venus Escumbise talks to us about how to have a successful discovery party
The sound of a party may seem overwhelming. Buy this. Decorate that. Find favors for everyone to take home. Despite the cheery light of the word "party," preparing for one can be an exhaustion-inducing nightmare. We get it. We want to help, so we sat down with Venus Escumbise to discuss the ins and outs of being successful with discovery parties. Here are the things she had to say:
Josh: "What is a Discovery Party?"
Venus: "Well, it can be a lot of different things. A discovery party can be you sitting down with somebody, sharing products impromptu. For example, I was at the beauty shop, talking to a beautician who has a lot of issues because she washes her hands a lot. I made some Sugar Scrub from one of the Wednesday webinars, and I shared it with her along with some Body Butter. She was like, 'Oh my.' She wanted a catalog and wanted to buy product. So, it can be as impromptu as that.
"Now, discovery parties can be the kind of events where everyone is together. I did a discovery party with my relatives on Thanksgiving. They weren't aware that I had oils. Everybody tried. Different people had issues. I shared them oils that would help them with their issues. A lot of times a discovery party can be for the launch of somebody's business, and it introduces the new IPC's friends and family and associates to various different products, so I try to do discovery parties according to the line that drew that person to the business. That's what a discovery party is: you get them to taste, touch and feel the product."
Josh: "So you'd say the biggest point of these is to taste, touch and feel the product?"
Venus: "Yes, let them experience the product and share testimonials. Most people aren't immediately worried about the science. They want a solution to a problem that they have. It's how they feel that you want to address."
Josh: "Is there one method that works best?"
Venus: "The impromptu meetings I find are often the most effective because they don't feel as though you're trying to sell them something. People don't like to be sold to. I have found that when people can experience the product, it's most effective. Some people have some health or other issues, so you show them how the product works, and they say, 'I want it now.' You have to specialize these meetings to the customer's needs, so you always want to have product on hand."
Josh: "How do you make sure that you are ready for these impromptu events?"
Venus: "I always have product in my vehicle, and I always have my 12-pack of oils in my purse. I always have a Sugar Scrub and some Body Butter. I always have Body Balance Cream, a pack of Rapid Fuel, and single servings of Sugar Stop. I always have product on me because you never know when you'll need it."
Josh: "Can you take me through a planned discovery party?"
Venus: "Typically, I spend at least a week preparing. The party shouldn't last more than an hour, and it needs to be specific. You want to group like-minded people together, and you usually get about half of the people you invite. If you invite 20, then you may get 10, or you may get eight. Be sure to over-invite.
"Make sure the environment is clean, especially the bathroom. You don't have to clean your whole house but clean the area you're using. I like to get a diffuser with our oils going. Sometimes I'll play nice music. You don't want kids running around. You don't have to spend money on food. Just have some waters. You can spend $5 for a discovery party and be fine with light snacks- chips and salsa and something to drink. Sometimes I'll make a noni punch. People often have a bad connotation with the taste of noni, but if we show them how to make punch and how to incorporate it into their lifestyles, it will make it easy.
"During the party I try to develop rapport, asking why they are there, how they know the host and so on. I tell them a little background about me and how I got introduced to the product. Then I start to talk about the product, making sure that they each get to taste, touch and feel it. I tell them about issues, and everyone gets a chance to interject. We keep it nice and light so that no one feels intimidated. I try to make sure that they leave with something. People love it when you give them more than they anticipate. We all love free."
We thank Venus for her time and advice on discovery parties in every form. Remember, a discovery party doesn't require great spending, pomp or flash. The core element of a discovery party is to help each individual taste, touch, and feel our products in a way that each person discovers the power of noni. That being said, this is not an exhaustive list on how to host a discovery party. What is your favorite way to host a discovery party? What tips and tricks would you share with your fellow IPCs? Let us know in the comments below.